Episode 60: 7 New Klaviyo Features Email Marketers Should Know About
Episode Summary
Klaviyo, the most popular eCommerce email platform for Shopify stores, recently made a slew of product upgrades and a lot in eCommerce marketers are wondering – ‘What the heck am I going to do with all these new features?”
Be sure not to miss this episode as Stephen walks through each new Klaviyo feature along with real-life examples from Needle Movement clients on eCommerce email and sms campaigns and lifecycle automations.
Can't wait to discuss the new Klaviyo feature that brands used to pay six-figures a year to have in their marketing toolbox and how it can save email and SMS marketers time building.
Highlights:
(00:55 ) Klayvio’s Announcement of New Products
(07:24) Email Marketing Guide: 10 Steps to Build Out Emails
(13:05 The New Updated Email Template Editor
(14:40) The Integration of Google Ads
(15:31 ) New Feature: Product Recommendations
(18:33) The Advanced Segmentation Reference (Audience Breakdown)
(22:13) New Product Features: Text with Virtual Contact Cards
Links Mentioned
New Email Editor: Create Engaging Emails, Faster | Klaviyo Product Features
Klaviyo Product Recommendations: Make Your Product Recommendations More Personal | Klaviyo Product Features
Google Ads: Google Ads Integration | Klaviyo Product Updates
REST APIs: Klaviyo Rest APIs - Always New | Klaviyo Product Features
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