Needle Movement is a email/SMS marketing agency led by Stephen Carl.
Needle Movement helps eCommerce brand teams navigate the wild world of digital marketing, grow revenue and save time through conversation marketing channels (email and sms).
Stephen lives in Brooklyn and tends to get quite animated when discussing lifecycle marketing and AI learning algorithms.
join the movement
When we’re not moving needles, we’re joining movements.
As passionate as we are about promoting social media, we are also dedicated to promoting social good. Because of a family connection to the disease, Needle Movement makes an annual donation to the Breast Cancer Research Foundation and we encourage others to make a contribution.
Our reliable sidekick and rescued border collie Nico would also like to encourage people to support local shelters like Sean Casey Animal Shelter , which have helped save thousands of dogs like her.
workshops and appearances
We appear on podcasts, moderated at digital conferences and conduct workshops inside companies. Reach out below for any press inquiries.
We can’t say “yes” to each request (though there’s a pretty good shot that we will). And we love to support the communities around eCommerce and mission-driven brands
For companies in the New York City area, Needle Movement is also available for concentrated one to two-day eCommerce workshops. These work sessions are designed where we meet with an in-house marketing team and then dive in to identify the biggest issues hindering growth and then, to deliver actionable changes from start to finish.
Watch everyone’s favorite, our intro video, directed by Mozell Miley-Bailey.
An inner look at the digital strategy agency, Needle Movement. A popular water beverage company is in a rut and needs some outside inspiration to get to the next level and achieve customer growth.
"the reason why the company is called Needle Movement is because you actually move the needle. We experienced continuous triple digit growth from when we started working with you."
Ilana Weiss, VP of Sales and Marketing
"What Needle Movement has done for Brooklyn Cloth has been great. There’s a unique personal investment that’s unique to agencies. The benefit is the closeness and having that sounding board to do high-level strategy as well as be hands-on."
Joseph Adelantar, VP of Marketing and E-Commerce
Have to say that Needle Movement delivered above and beyond. They dug deep and uncovered issues I did not even know I had. Having a competent consultant like Stephen hone in on my exact needs was incredibly valuable.
Jen Hermann, Owner
"I had a really good experience working with Stephen. He's a Shopify expert who was able to dig deep into our numbers and reveal opportunities that we would not have seen otherwise. Helped us a lot with email marketing and SEO."
Hy Chalme, Chief Operating Officer
